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Client
︎︎︎ PUMA
Project
︎︎︎ PUMA X BUTTER GOODS

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Our campaign for the PUMA x Butter Goods collaboration exclusively for Footpatrol was inspired by the moving image art of Paul Pfeiffer. By removing the expected skateboard from the images to create a sense of movement and dynamism that feels familiar yet abstract, it enabled the imagery to focus on the materials and positioning of the product within the composition.