︎

















︎
Client
︎︎︎ PUMA
Project
︎︎︎ PUMA X BUTTER GOODS


︎
Our campaign for the PUMA x Butter Goods collaboration exclusively for Footpatrol was inspired by the moving image art of Paul Pfeiffer. By removing the expected skateboard from the images to create a sense of movement and dynamism that feels familiar yet abstract, it enabled the imagery to focus on the materials and positioning of the product within the composition.
















© 2023 GENERATION.works

︎

︎